Media personality Mia Khalifa has hit out at members of the Gen Z demographic for using products that could be damaging their skin and aging them beyond their years.
The former adult film actress shared a comment on X, formerly Twitter, amid concerns over members of Gen Z aging more quickly than they should, swatting that away and stating that it was due to them damaging their skin with Drunk Elephant skincare products, among other brands.
Gen Z covers those born between about 1997 and 2012, as stated by Beresford Research, following on from Millennials, born between 1981 and 1996, and Gen X, which covers 1965 to 1980.
Khalifa took to X, formerly Twitter, on Wednesday to hit out: “Gen Z isn’t aging faster they’re just breaking their f****** skin barrier at 14 by using dr*nk elephant rh**e.”
Drunk Elephant is a skincare brand launched in 2013 by founder Tiffany Masterson and boasts as per its website: “We are committed to using only ingredients that either directly benefit the health of the skin or support the integrity of our formulations. We never take into account whether something is synthetic or natural, instead choosing ingredients based on biocompatibility.”
Mia Khalifa’s post at the time this article was published had been viewed over 397,000 times by users of the app, attracting over a hundred comments, many from confused followers who didn’t understand the language she used.
A user on X struggled with post: “Feeling my millennial self here. ‘Skin barrier’? ‘Elephant what’? Help me out!”
Another Millennial replied: “Had to look it up too, lol apparently, Drunk Elephant is a skincare brand that’s currently really popular with Gen Alpha. But their products aren’t good for kids who are still developing a skin barrier (outermost layer of skin) and can damage it, causing sensitive & dry skin.”
Gen Z isn’t aging faster they’re just breaking their fucking skin barrier at 14 by using dr*nk elephant rh**e
— Mia K. (@miakhalifa) February 7, 2024
Gen Alpha is referred to as those born between 2010 and 2025, as reported by Britannica.com.
“Can someone translate wtf this means?” another jabbed.
Several supporters got behind her with comments such as “Yesss,” “True asf,” and “Mia the queen.”
Hitting back at the personality, a social media user responded: “Gen Z isn’t aging faster they’re just setting the bar higher for skincare standards. Taking care of your skin early on isn’t just about vanity it’s about investing in your future self. Embrace the glow break those barriers responsibly. #SkincareGoals.”
A member of the demographic she targeted replied: “Do you ever just think to yourself, “shut tf up mia”? Gen Z btw.”
“No need for this,” an app user shamed the star, while an angered spectator voiced: “This is what happens when you give stupid people a platform.”
Among other brands, Drunk Elephant has been called into question by experts who have warned that many skincare products are aimed at more “mature skin to target wrinkles or skin with specific concerns like acne. But for tweens and teens, these ingredients can do damage, irritate the skin and cause the reverse effects they are hoping to achieve.